Custom Software Development
We build the system around the way your teams already work: the product, the integrations and the releases after launch. Fintech, proptech, edtech and logistics.

- 14+ yearsbuilding software for clients
- 80+products delivered
- 4.7verified client rating on Clutch
- ISO 27001certified developers and processes
Types of Custom Software We Build
Most projects fall into one of six shapes. Many systems combine two or three of them.
Operations & back-office systems
For teams that run the business on spreadsheets, email and a tool that no longer fits. One system for the workflow, the roles and the records.
- ERP-style workflows for orders, loads and transfers
- Approval flows and task assignment
- Role-based access and audit trail
- Reports tied to the source records
Applied AI & Workflow Automation
When people spend the day moving data between tools, reading documents or answering the same questions. AI and automation take the routine steps inside the system you already run.
- Document intake, extraction and classification
- LLM assistants grounded in your own data
- AI agents for routine steps in existing workflows
- Approval flows with a human in the loop
Integration & API platforms
When the value is in connecting systems: banks, payment providers, data sources and the finance tools you cannot replace.
- One API in front of many providers
- Open-banking and payment integrations
- Data sync between ERP, CRM and finance
- Event-driven integrations and webhooks
Data & analytics platforms
For teams whose product is the data: ingested from several sources, cleaned and shown to the people who use it daily.
- Ingestion and cleaning pipelines
- Market analytics, maps and filters
- Dashboards and exports
- Data APIs for partners
Mobile apps for field teams & customers
When the work happens away from a desk: drivers, merchandisers, learners and customers on the move.
- Field-worker apps with tasks and reports
- Customer apps with accounts and payments
- Offline mode and sync
- Web admin for the office side
New modules for an existing system
When the core system stays, but a new workflow, role or product line needs software it cannot provide.
- A module next to your ERP or CRM
- A new role or partner flow
- Replacement of one legacy screen at a time
- A shared data model for the next module
Business Domains We Know Well
We understand the processes, data and regulations of these domains. They are where we have the most experience, not the limit of what we build.
Fintech
Teams building payments, accounts, lending operations or a back office around regulated financial data.
- Payment and account workflows with an audit trail
- Portals for operations, partners and end customers
- Open-banking and payment-provider integrations
- Access control and logging for data that cannot leak into a generic SaaS tool
Proptech
Property data, agency and asset teams that need their own view of listings, comparables and market records.
- Ingestion and cleaning of property data from several sources
- Market analytics, maps and filters for people who use the data daily
- Portals for internal teams and external partners
- Reporting that stays tied to the source records
Edtech
Course, coaching and corporate-learning teams that need lessons, assessment and an admin side in one product.
- Learner applications with video, audio and progress
- Self-assessment and the path that follows a result
- Admin for content, cohorts and course analytics
- Accounts and roles for learners, tutors and operators
Logistics
Carriers, freight platforms and operators who coordinate loads, transfers and the people who move them.
- Dispatch, load and transfer workflows in one system
- Driver and dispatcher mobile apps
- Freight search for trucks and loads
- Status, roles and reports for depots and partners
Also delivered in: Field operations, Retail loyalty, Supply-chain planning
Engagement Models
Four ways to work with us. The model can change as the system moves from the first release to a long-term roadmap.
Fixed-Price Project
A fixed budget and full responsibility on our side for delivering a well-defined scope: price, timeline and acceptance criteria are agreed before development starts.
- Documented requirements and stable scope
- A module, portal or integration with clear acceptance criteria
- Procurement that needs a fixed figure up front
Product Development
We bring as much of our expertise as the product needs: analysis, architecture, design and engineering. Flexible terms let the scope follow what users and the business learn.
- A new product or system with evolving requirements
- A partner who proposes solutions, not only executes tickets
- Time-and-material budget with regular reprioritisation
Delivery Team
A cross-functional team that delivers as part of your release flow: your backlog, your tools and your release calendar, with delivery quality owned inside the team.
- An ongoing roadmap with an in-house product owner
- Extra delivery capacity as one accountable unit
- Work that has to fit your existing ceremonies and releases
Staff Augmentation
Engineers with specific expertise join your team to reinforce it: Java, cloud, data, QA or AI. You lead the work; we handle selection, administration and replacements.
- A skill gap your team cannot close quickly
- Your technical leadership and processes stay in charge
- Scaling up or down without recruitment lead time
When a Custom System Is the Right Build
A packaged product is enough when your process matches the product. Custom software development is the right build when the process, the data or the audit trail does not fit a standard tool: a payment flow with your own checks, a property dataset you license and reshape, a course model that is not a generic LMS, a yard or a freight desk with its own rules.
- The off-the-shelf tool would force the operation to change.
- Customer, learner or shipment data cannot sit in someone else's tenant without a clear boundary.
- The product needs your integrations, not a connector list chosen by the vendor.
How a Project Runs
Four stages take the system from the first conversation to the roadmap after launch.
What we do:
Map the process
We map the process, the roles and the data you already have, including the exceptions your operators handle by hand.
Draw the boundary
We agree what is in the first release, what is out, and what a later phase would add.
Estimate and team
You get an estimate for the agreed slice, a risk list and a team sized to that scope.
What you get:
- First-release scope
- Estimate and risk list
- Wireframes of key flows
- Team plan
What we do:
Working software early
Builds land on a shared environment. You review them against the process, not against a slide.
Integrations first
Integrations are connected while the screens are still cheap to change.
Quality gates
Code review on every change, automated tests in CI and security checks before each release.
What you get:
- Shared backlog
- Demo every sprint
- Progress report
- Managed change requests
What we do:
Move the data
Records move from spreadsheets and old tools into the new system, checked against the source.
Roll out
A staged release with access and roles configured for every team that uses the system.
Hand over
Documentation and notes your team needs to run the system from day one.
What you get:
- Production release
- Migrated data
- Documentation
- Access and roles in place
What we do:
Keep it running
Monitoring, fixes and support under an agreed SLA.
Take the next queue
New roles, partners and reports land as new scope on the same codebase.
Change the model when needed
When the backlog outgrows a project, the work moves to a delivery team on your roadmap.
What you get:
- SLA support
- Monitoring and alerts
- Release plan for the next phase
Security & Compliance by Design
ISO 27001 certified processes and developers
GDPR-aware data handling and EU hosting options
OWASP-based secure coding and dependency scanning
Audit logs and traceable change history
Monitoring, alerting and incident runbooks
Accessible interfaces following WCAG guidelines
Tools and Technologies We Work With
Backend
Frontend
Mobile
Data
AI
Cloud & DevOps
More Custom Systems We Built
Judge by what our clients tell about us
Web application development services for Real Estate Company
Smartym Pro was able to develop top quality algorithms and analysis modules that helped the client achieve its goals. They have a collaborative approach. The team is really communicative, and this is a big thing when it comes to complex development process.
CEO, Real Estate Company
Crypto-trading platform, messenger with crypto payments and E2E encryption
What is most important for us, Smartym Pro has already delivered a mobile and desktop app with clear, flexible and scalable architecture, and are in the final stages of developing perceptive exchange platform. Throughout the whole development process, they have been maintaining high-level project management.
CTO, LetKnow HQ Ltd
Legacy marketing application modernization solution
Smartym Pro migrated our solution to a more scalable digital form and integrated technologies such as iBeacon and chatbots. The team is now extending the platform with blockchain smart contracts between partners.
CEO, Marketing solutions firm
Sharing our experience
Frequently Asked Questions
What do you need from us to start?
How long is a first release?
What is different about fintech work?
Can we start with one module?
Who owns the code?
Can you work with our existing systems and team?
What happens after the first release?
Which technologies do you use?
Tell us the system and the industry
Fintech, proptech, edtech or logistics: describe the process the software has to follow. We will reply with what a first release can contain.